Meet Mazana, the amazing maker behind Flowature and a regular at The Market Folk. Her creativity, positivity and gentle calmness bring a smile to every customer’s face and make her a beloved member of The Market Folk community!
Tell us about your brand – what’s the inspiration behind Flowature?
Flowature is a wearable art brand centered around empowering people to express their true authentic nature through color and giving back to the planet one pair of earrings at a time.
What does a typical day look like for Flowature?
Each day is so different which I love. But normally the day starts with content planning, pouring the earrings for a few hours before getting lost in assembling, which is where 6 hours passes very quickly with a good tv series. I then will normally finish the day with sketching designs while in bed with tea.
Can you share a moment you are proud of?
Celebrating Flowature’s first birthday and being able to reflect back on the 4 collections released in that time, but most importantly the incredible people who have joined the Flowature tribe.
Things you have learned in the small business world, what you wish you knew when you started out?
It’s so easy to compare to other people’s success or approach, but it’s always important to remember where you started, what makes you unique and WHY you do what you do.
What is your favorite product to create?
I love creating the multiple layered earrings, when all the components come together it’s my version of magic.
How has your brand developed over the years?
There are so many ways that it has grown, but I believe as I became more confident in what I was creating and confident in myself to take risks, was when the brand grew the most. There is 100+ different designs now, a big community of Flowature lovers and strong voice, that everyone is welcome to express themselves.
Is it just you or a team?
It’s just me, but a big shout out to my Mum who is always there to help when I need it.
Favorite book, podcast or material that supports you as a small business owner?
Mel Robbins, Take control of your life audiobook definitely was a catalyst for aiding me to start Flowature and move forward with confidence.
How long have you been doing markets and what are the benefits of including them in your business plan?
I have been officially doing them for a year with the amazing The Market Folk. I couldn’t speak more highly about how much it has helped my business, from being able to connect with such a diverse range of incredible people but also connect with local makers, who all support each other.
What do you love most about coming along to The Market Folk?
Definitely the community of incredibly kind, supportive and loving makers that I get to learn from, connect with and grow alongside. Some of them now are very close and dear friends of mine.
Is there anything in the pipeline for 2022?
Yes definitely some exciting new collections to come and introducing a little bit more of my artworks back into the business too.
I’m so excited to be back at The Market Folk for 2022!
Shop Flowature
You can find Mazana at The Market Folk in Autumn Winter 2022
19th March Everton Plaza 9am – 1pm
9th April Gasworks 4pm – 8pm
7th May Portside 12pm – 4pm
www.themarketfolk.com.au/visitus
