Slow Intentions really is just about my desire to slow down and live more mindfully in this fast paced world. Crochet is my mindful practice and I wanted to use it to make useful items that allow me to share ways to live a little more mindfully with others. Only using natural materials, helping reduce plastic and single-use items and the disposable culture in and around the home. Conscious consumption is at the core of the brand.
I sure did, it really all stemmed from minimizing (confesion, I used to be the biggest consumer out, new clothes and shoes every week! If it was on special I’d take two). But I fell in love with having less stuff and realized I didnt need alot of things to be happy, this led me to zero-waste and in turn slow living. My husband (Brendan) and I decided we also didn’t need to live in such a big house (it is just us and our 2 dogs) so we downsized, leaving the Western suburbs where we had both grown up and making the move to a tiny, simple home in Tamborine amongst the trees.My job in retail was the only thing tying me to my old lifestyle of more, more, more and causing me stress that I knew just wasnt worth it. In January 2019 I nervously resigned from the only career I knew with the intention to give myself a few months break to do whatever was needed to determine what was next. I crocheted…a lot! And Slow Intentions was born.
That there will always be something that doesn’t go to plan, but that’s okay. I’m a very organized person and a bit of a control freak so when you’re working with other small businesses to source your materials you need to learn you can’t control what will happen if they are out of stock or discontinue materials you use. You just need to adapt and learn to go with the flow.
Honestly anything crochet. It’s such a mindful practice for me and I really love it regardless of what I’m making. If I had to pick one thing it would be the Everlasting Carry-all bag as it was the very first design I made for myself and it’s such a perfect everyday bag. I’ve gotten a lot more creative with the colors I make it in now that I’ve found a great recycled cotton to use.
I think as anything grows you learn what you are capable of and what is manageable, being that I only have two hands and crochet is time consuming and limiting. So for me it has been about developing the other aspects of the brand such as the dried flower arrangements, working on my sewing skills and more recently adding in the essential oil incense.
I don’t know if you would call it talent these days but I can Irish dance.
The Botanic gardens and Mt Cootha for a little bit of calm in Brisbane plus this is where I got married.
I’m a tad obsessed with @clotheshorsepodcast. I can really relate, coming from a fast fashion background and now being completely about sustainability, slow fashion, small business and everything it entails. That’s what I get from it which really is so much of what slow intentions is about. Early on though I definitely found every episode of Hear me raw by Lisa Messenger so valuable from a business perspective.
Markets are my business plan haha. I’ve been attending markets since launching in April last year and I love everything about them. From the community of talented, like minded creatives to the customers who come along to support in person and give you face to face feedback.
The Market Folk do such a great job at hosting events that bring like-minded customers together who are interested in supporting small and local businesses. It’s always curated so well and held in such great locations.
Whatever flows naturally. There’s always new ideas popping into my mind each week but everything has it’s time. It’s about waiting, having the time to play around and then seeing what comes of it.
You can find Jodie at The Market Folk in Summer Autumn 2022
11th February Gasworks Plaza 5pm – 9pm
11th March Gasworks Plaza 5pm – 9pm
19th March Everton Plaza 9am – 1pm
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The Market Folk would like to acknowledge the traditional owners of the land in which our events take place on - The Turrbal and Yugara people. On behalf of our community of small businesses we want to pay our respects to the elders past, present and emerging. Always was, always will be Aboriginal Land.
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